Overview

Mumbai-based sports-tech startup SportVot has raised Rs 32.7 crore in a new funding round led by IAN Alpha Fund. The company, which specializes in democratizing grassroots sports broadcasting through AI and cloud technology, plans to use the capital to accelerate its international expansion and enhance its production capabilities.

Company Background

Founded in 2019 by Sidhhant Agarwal, Shubhangi Gupta, and Yash Bhagwatkar, SportVot addresses the inefficiency in global sports coverage, where an estimated 99% of matches remain unstreamed due to high production costs. The platform provides a full suite of services for streaming events and identifying grassroots talent.

Traction and Market Context

  • Over 500,000 matches streamed across 30+ countries.
  • Audience reach exceeding 100 million viewers.
  • Growing international footprint in North America, Europe, the Middle East, and Australia.
  • Revenue streams include B2B production/streaming fees, pay-per-view, subscriptions, and brand partnerships.

Investment Details

The round saw significant participation from Anicut Capital, Let’s Venture, Capital A, and Succeed Innovation. This capital infusion follows a previous Rs 9.4 crore pre-Series A raise led by Omidyar Network India in February 2024, highlighting strong investor confidence in the company’s growth trajectory and technical moat.

Founder Takeaways

SportVot’s success underscores the high scalability of AI-led production in the sports sector. Founders looking to enter the sports-tech space should focus on reducing the ‘cost of capture’ for content while building multi-layered monetization strategies that serve both organizers and viewers.